Announcement of new product "Yatsugatake no Mori" @ Yatsugatake Club
Makita Shoten Co., Ltd. has developed a new product, "Yatsugatake no Mori," a rain and sun umbrella that depicts the morning, afternoon, and evening scenes of the Yatsugatake forests, using a multicolored jacquard weaving method. To commemorate the launch, the company will be exhibiting and selling the product at the Yatsugatake Club ( http://www.yatsugatake-club.com/ ), which is surrounded by beautiful fresh greenery.
* "Yatsugatake Forest" is a rain and sun umbrella that is designed with the image of the woods of the Yatsugatake Club in mind, and is woven in jacquard using various colored threads to express the changes over time.
The design incorporates plants representative of the Yatsugatake Club's woodland, such as hydrangea, rengeshoma, mountain azalea, and snowbell, and accents the wooden approach created by the Yagyu family.
Makita Shoten's specialty is depicting scenery across the triangular spaces of the umbrella, with the scenery seen in each space changing, making it feel like you are walking through the forests of Yatsugatake.
In response to a request from Yagyu Munesuke, president of Yatsugatake Club, whose events we have been exhibiting at for the past three years, to "carry the Yatsugatake Club around," Makita Shoten's designers carefully considered how to express the beautiful scenery of a wooded area and came up with this design.
Last year, we announced "Komorebi," an umbrella that can be used in both rain and shine, using patented technology from Yamanashi Prefecture, and it was well received. This year, with the cooperation of the Yatsugatake Club, we will be announcing and exhibiting this new product for sale as follows.
[Announcement of "Yatsugatake Forest," a rain and sun umbrella that allows you to carry the scenery of Yatsugatake with you]
Dates: Thursday, May 9th to Tuesday, May 14th, 2019
Time: 10:00-17:00 (until 16:30 on the last day)
Venue: Yatsugatake Club (8240-2594 Nishiide, Oizumi-cho, Hokuto City, Yamanashi Prefecture, 409-1501)
Item: Yatsugatake Forest, a dyed jacquard umbrella suitable for both sunny and rainy days
Specifications: 60cm ribs, manual opening type, UV protection Pattern: 1 pattern, 3 color schemes (morning mist, early afternoon, dusk)
Price: 18,000 yen (excluding tax)
*In addition to the new product "Yatsugatake no Mori," other products from Makita Shoten will also be available. Additionally, we will also be selling stoles from Muto Co., Ltd., a Gunma textile manufacturer that also produces stoles.
